Social media marketers routinely share photos of consumers vacationing in exotic locales or attending events at exclusive venues, but new research from a professor at the A. B. Freeman School of Business suggests that those photos of prior customers may actually be...
Big retailers typically employ one of two primary pricing strategies. Stores like Walmart and H&M use what’s known as Everyday Low Price (EDLP), offering products at consistent prices with few temporary discounts, while retailers like Macy’s and Wayfair use...
Since 1996, 38 states and the District of Columbia have legalized the use of medical marijuana, a policy trend that health experts estimate has contributed to a nearly 70% increase in marijuana usage in the U.S. Research on marijuana laws has tended to focus on public...
Social competencies and social skills have become widely recognized as crucial factors influencing an individual’s success. These concepts can be traced back to the 1920s, when educational psychologists and psychometricians coined the term “social intelligence” to...
Freeman School professors Michael Burke and Claire Senot were honored for their outstanding research accomplishments at the 2023 Tulane University Research, Scholarship & Artistic Achievement Awards. The ceremony, an annual presentation of Tulane’s Office of...
ZACK BHAN’s paper “Multiyear Impact of Backorder Delays: A Quasi-Experimental Approach,” co-authored with Eric Anderson, has been accepted for publication in Marketing Science. Bhan is an assistant professor of marketing. ABHISHEK BHARDWAJ’s paper “Government...
JASMIJN BOL’s manuscript “The Consultation Conundrum: Can You Be Collaborative and Promotable?,” co-authored with Justin Leiby and Margaret Shakell, received a 2022–23 Lybrand Award. The award recognizes exceptional contributions to Strategic Finance and Management...
Artificial intelligence is transforming business and society at breathtaking speed. Freeman Business spoke with four business school faculty members whose research is shedding new light on the advantages, risks and most effective uses of AI. Illustration by John...
IN FOCUS Christopher “Skip” Wilson (MBA ’12) lives by a simple truth. Chasing a bigger paycheck or a more prestigious job title will not ensure happiness, he says, “especially if it means setting aside your needs and your family’s needs. You have to listen closely to...
ALUMNI SPOTLIGHT: Louis David (MBA ’11) When Louis David (MBA ’11) stepped away from a career in journalism in 2009 to pursue an MBA at the Freeman School, he was looking for work that would be equally exciting and engaging. As a TV reporter in his hometown of...
1970s James Maurin (MBA ’72) has been appointed treasurer of the board of trustees of the National WWII Museum. Maurin is the founder and past chairman of Stirling Properties. He currently serves on the boards of Ochsner Health, Highland Cashiers Hospital and the LSU...
Christian Reuter (BBA ’41) Phillip A. Bodet III (BBA ’42) Wolf Karl Hellmers (’42) Jules Henry Dreyfuss Sr. (BBA ’43) Wallace Sanford Hebert (BBA ’43) Eugene E. Huppenbauer Jr. (BBA ’43, L ’49) David Elmore Verlander Jr. (BBA ’43) Arthur Forest Garland Jr. (BBA ’46)...
The Freeman School’s incoming full-time MBA class headed to City Park in August to conquer their fears — and gravity — on LOOP NOLA’s high ropes course. Part of this year’s orientation program, the exercise challenged the new classmates to get out of their comfort...
February 2024 Feb. 22–24 Black Alumni Weekend Tulane University March 2024 March 11 Tulane Business Model Competition Semifinal Round Goldring/Woldenberg Business Complex March 12 Tulane Business Model Competition Final Round Goldring/Woldenberg Business Complex March...